GENUS represents a true evolution in skincare. These innovative formulas are designed to perfectly suit the skin biologically. GENUS is the first Plant Based, Biomimetic and Hypoallergenic skin care range on the market.
GENUS REDEFINES NATURAL SKINCARE
Clean beauty no longer has to be basic. We understand you want more than "free from" claims in your products. We use a logical "Skin First" approach with nothing but the most advanced plant based ingredients.
The Genus commitment from the beginning was to make the best natural skin care products on the market. It was their desire to give you the best in everything from the beautiful ceramic glass packaging to the highest quality natural ingredients available.
These products are designed to make you feel special and a bit indulgent, while you also get to have glowing healthy skin to show for it!